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Fonts in Use: HK Grotesk

Brand identity created for a wedding photographer.

Dee, the person behind the Finder Seeker brand, is a wedding photographer with a very warm and personal approach and a talent for capturing moments of raw emotions. She wanted her new branding to reflect her style and personality, to already give clients a glimpse of what working with her like. There originated a fresh color scheme, an icon of a face squinting into the shutter. These come paired with classy typography, to give the identity a touch of nonchalant elegance. —

Designer: alishu & co
Typeface: HK Grotesk & Ogg


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